> [!tldr] Story > Facts When it comes to convincing someone, teaching someone, motivating someone, or selling someone --- the best **story** will be more compelling than the best **facts**. Style **is** substance. > [!quote] > "Housing prices in relation to incomes are now above their typical average" is a statistic. > "Jim just made $500k flipping homes and can now retire early, and his wife thinks he's amazing" is a story. **** # More ## Source - [[Same as Ever]]